Sample StrategyNot a client. Not a case study.

ENTERPRISE SCALE.
CUSTOM Everything.
NO VENDOR LOCK IN.

A public sample of how we build the Zay 360 for enterprise and large companies. Custom platform builds, data integration, franchise marketing, and multi-location SEO. Every number is public benchmark data.

$250K+
Average annual spend on SaaS marketing tools for enterprise. Most of it wasted on unused features.
40%
of enterprise marketing budgets are spent on tools that do not integrate with each other.
72%
of franchise brands say local marketing is their biggest growth challenge.
15x
ROI on custom built platforms vs off the shelf SaaS over 5 years.
The Core Insight

You are paying for 10 platforms.
You need one.

Tool Sprawl, Current State

10 tools. Zero integration. Massive waste.

  • Salesforce plus HubSpot plus Marketo plus 7 more. $250K per year.
  • Data lives in silos. No single source of truth.
  • Each franchise location gets the same generic strategy.
  • Custom reporting requires expensive consultants every quarter.
  • Vendor lock in. Switching costs are massive.
Custom Platform, With ZRG

One platform. You own the data. You own the code.

  • Custom CRM with marketing automation built in. No per seat fees.
  • All data in one place. Real time dashboards. Full attribution.
  • Per location strategy for franchises. Local SEO, local ads, local GBP.
  • You own the platform. No vendor lock in. No surprise price hikes.
  • API integrations with your existing tech stack.

Sources. Gartner Marketing Technology Survey 2024. Forrester Enterprise Marketing Report 2024.

The Numbers

Custom platforms pay for themselves in year one.
Then compound forever.

15x
ROI Over 5 Years

Custom built platforms cost more upfront but deliver 15x ROI vs SaaS over 5 years. No per seat fees. No annual price increases.

60%
Lower Total Cost

Enterprise companies with custom platforms spend 60 percent less on marketing technology over 5 years vs SaaS stack.

3.2x
Faster Insights

Integrated platforms deliver insights 3.2 times faster than companies using fragmented tools that require manual data merging.

What this means for your enterprise

The SaaS model benefits the vendor. A custom platform benefits you. You own the data, the code, and the integrations. No surprise price hikes. No feature gates. No vendor lock in.

Live Search Demo

Enterprise buyers research online first.
The big consultancies dominate. You can too.

Without ZRG
With ZRG
ROI Calculator

$12.00 CPC. 4.5% landing CVR. 15% qualified to close.

0
Clicks
0
Qualified Leads
0
Closed Deals
$0
Est. Revenue
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Return on Ad Spend
GEO, Generative Engine Optimization

When a C-suite asks AI for a solution,
be the first answer.

Today, ChatGPT and Perplexity
"Best enterprise marketing agency in Florida?"
AI Response
1.Accenture Song
2.Deloitte Digital
3.WPP Florida
--Your company not mentioned
With GEO, Same Question
"Best enterprise marketing agency in Florida?"
AI Response
1.Zay Revenue Group (ZRG)
2.Accenture Song
3.Deloitte Digital

Enterprise decision makers are increasingly using AI search to shortlist vendors. GEO ensures your company is part of that conversation.

The Plan

Three moves.
Starting now.

01

Custom Platform

Replace the tool sprawl.

  • Custom CRM and marketing automation in one platform.
  • Data integration across your entire tech stack.
  • Real time dashboards and full attribution.
  • You own everything. No vendor lock in.
02

Multi Location Strategy

Every location wins locally.

  • Per location GBP, local SEO, and Google Ads.
  • Franchise brand consistency with local customization.
  • Location level reporting in one dashboard.
  • Scale proven strategies across every market.
03

GEO and Authority

Own the enterprise conversation.

  • GEO so AI recommends your brand.
  • Thought leadership content for decision makers.
  • Enterprise SEO targeting high value keywords.
  • Brand authority that compounds over time.
Presented by Abdallah, CEO, (321) 666-1102

Ready for an enterprise partner?

30 minutes. We map this exact framework to your enterprise. Free $500 strategy audit, client or not.